WaterStone Bank
As the Creative Manager at WaterStone Bank for 20+ years, I designed and wrote copy for marketing materials for the brand based on target markets, marketing trends, and strategic goals.
I spearheaded the creation of all advertising designs for print, online, outdoor, direct mail, email marketing, statement stuffers, brochures, lobby merchandising, mobile marketing, and other media.
In 2008, I was heavily involved in the rebranding of WaterStone Bank (formerly Wauwatosa Savings Bank), and designed the new logo and identity for the bank.
Below are recent samples of work.
